Second Nature AI pricing isn't listed publicly, so you'll need a sales conversation first. This guide explains what factors affect pricing, who benefits most, and what alternatives exist.

What is Second Nature AI?

Second Nature AI is a sales training platform that uses AI-powered role-play simulations. Sales reps practice conversations with AI avatars that respond like real customers.

The platform lets you upload sales decks, call recordings, playbooks, or training videos. The AI then creates custom role-play scenarios based on that content. Reps get feedback after each practice session.

Second Nature AI pricing

Second Nature AI doesn't share pricing publicly. Costs depend on your specific setup.

Pricing factors likely include:

• Number of users on the platform

• Which modules you need (role play, certifications, onboarding)

• Language requirements (20+ languages supported)

• Integration complexity

• Contract length

Contact their sales team for a custom quote.

Second Nature AI products breakdown

AI Role Play Simulations

AI role play lets reps practice any customer conversation with AI avatars. The avatars move, show expressions, and respond in real time.

What's included:

• Custom scenario builder from your content (decks, calls, playbooks)

• AI assistant that creates role plays in minutes

• Moving avatars with realistic expressions

• Persona moods for different customer types

• Support for 20+ languages

Best for: Teams that need scalable practice for scripted or semi-scripted calls.

AI Sales Training

AI sales training combines role play with personalized feedback and guidance after each session.

What's included:

• Review materials and training videos

• AI conversations for practice

• Personalized feedback and guidance

• Progress tracking

Best for: Learning and Development (L&D) teams building structured training programs.

Sales Certifications

Sales certifications add gamification to keep teams engaged and track skill development.

What's included:

• Certification programs with pass/fail criteria

• Gamification elements

• Team leaderboards

• Progress tracking

Best for: Teams that want to verify rep readiness before they talk to customers.

AI Screen Action Analysis

This feature turns your best calls into training checklists. Upload a recording of a top performer, and the AI breaks it into key actions for scoring.

What's included:

• Automatic action extraction from call recordings

• Checklist creation for scoring

• Trainee grading based on completed actions

Best for: Teams that want to scale coaching from their best reps

Which Second Nature AI product should you choose?

Choose AI Role Play Simulations if you:

• Need reps to practice conversations at scale

• Want training available 24/7 without manager involvement

• Have scripted calls in regulated industries

Choose AI Sales Training if you:

• Build structured onboarding programs

• Want consistent feedback across large teams

• Need to track individual progress

Choose Sales Certifications if you:

• Want to verify rep readiness before live calls

• Need accountability and gamification

• Track team-wide skill development

Choose AI Screen Action Analysis if you:

• Have top performer calls you want to replicate

• Need automated checklist creation

• Want to scale coaching without manual work

Is Second Nature AI worth the cost?

Second Nature AI focuses on practice and simulation. Reps role-play with AI avatars to build confidence before live calls.

Second Nature AI is worth it if you:

• Run a large team that needs scalable training

• Operate in regulated industries with scripted calls

• Want reps to practice without using manager time

• Need training in multiple languages

Skip Second Nature AI if you:

• Need real-time agent coaching during live customer calls

• Want playbooks built from actual winning calls, not uploaded scripts

• Run a small team where direct coaching works fine

• Need faster implementation

The gap: Second Nature AI trains reps before calls. It doesn't coach them during live conversations with real customers. Practice helps, but live coaching drives conversions.

Second Nature AI alternatives & pricing comparison

Alpharun vs. Second Nature AI: Which should you choose?

Second Nature AI and Alpharun solve different problems at different stages of the sales process.

Second Nature AI is a training tool. Reps practice with AI avatars before they talk to real customers. It builds confidence through simulation.

Alpharun is a coaching tool. Reps get real-time feedback during live customer calls. It builds conversions through live guidance.

Alpharun suits sales managers running live call floors, not L&D teams building corporate training programs. High-volume B2C teams need coaching that happens during customer calls, not before them.

Second Nature AI is better for:

• Teams focused on pre-call practice and role play

• Regulated industries with scripted calls that need repetition

• Organizations building structured onboarding programs

• L&D teams managing certification programs

• Companies needing training in 20+ languages

Alpharun is better for:

• Inside sales teams focused on improving live call conversions

• B2C companies with short (1-2 call) sales cycles

• Teams that need quality assurance in fields like Medicare or insurance

• Operations that need coaching during real customer conversations

• Teams wanting playbooks built from actual winning calls, not uploaded scripts

Our bottom line on Second Nature AI pricing

Second Nature AI fits teams that need reps to practice before live calls. The custom pricing model means you won't know costs until you talk to sales. Compare quotes from multiple vendors before signing.

The platform turns your existing content into training. Upload sales decks, call recordings, or playbooks, and the AI builds role-play simulations in minutes.

However, their custom pricing means you'll need to contact sales for a quote. Compare offers from multiple vendors before committing.

If practice alone doesn't move your conversion rates, you may need coaching that works during real customer calls, not just before them.

From simulation to real conversions

This Second Nature AI pricing and review guide shows that it handles training well. Reps practice with AI avatars, build confidence, and get feedback before live calls.

But practice doesn't close deals. Live conversations do.

Alpharun turns your best performers' actual calls into the coaching standard for everyone. Not generic scripts. Not uploaded playbooks. Tactics extracted from thousands of real conversations that closed deals.

B2C inside sales teams get both: coaching that replicates what your top 10% do differently and AI agents that clear scheduling and qualification off your reps' plates.

Key features of Alpharun:

• Custom playbook intelligence: Finds the exact behaviors that separate your closers from the rest, then builds those into a playbook specific to your business.

• Live call coaching: Sentence-level feedback during real customer conversations, not after practice sessions.

• Full QA coverage: Scores every call, not samples. Leaders see exactly where reps succeed or struggle.

• Compliance built in: Disclosures, scripts, and rules baked into the scoring model for Medicare, insurance, and home services.

• AI agents: Handle scheduling and after-hours leads so that reps spend time selling.

Simulations build skills, live coaching builds revenue. See the difference when you book a demo with Alpharun.